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In the bustling world of convenience stores (C-Stores), the art of placement and promotion is everything. With customers spending an average of just 2.32 minutes in the store, every second and every product placement counts. Below are optimal merchandising strategies that could revolutionize the way C-Stores operate.
Navigating the dynamic landscape of retail and consumer goods demands standout tactics to retain dedicated customers and entice fresh faces. Kellanova® National Shopper Sweepstakes, or the aptly named The Craveable Faves! To-Go Sweepstakes program, is a shining example of such innovation. This program is designed to thrill shoppers by providing them with the opportunity to secure tantalizing rewards simply by purchasing their preferred snacks or trying something new. It's a sweepstakes initiative that is setting a precedent in consumer engagement. Here is the essential information about this appetizing opportunity.
In 2025, Kellanova® is taking the snack world by storm with an array of new products designed to cater to evolving consumer tastes and preferences. As a brand synonymous with innovation, we continuously track the latest trends to develop products that not only satisfy cravings but also add a twist to traditional snacking. Our Convenience Innovation line-up for 2025 reflects our commitment to providing fresh, exciting options for retailers and consumers alike. Let’s dive into the delectable details of what's new and why they are a must-have in your inventory.
In the ever-evolving world of retail and consumer goods, finding innovative ways to reward loyal customers and attract new ones is the key to driving brand loyalty and sales. The Kellanova® National Shopper Sweepstakes, also known excitingly as The Craveable Faves! To-Go Sweepstakes program, is a dazzling testament to this strategy. Designed to delight shoppers by offering them a chance to win mouthwatering prizes for purchasing their favorite snacks—or exploring new offerings—the sweepstakes is setting a new benchmark in consumer engagement. Here’s everything you need to know about this tantalizing program.
Introducing the all-new Kellanova® 2024 Rack Placement Program, exclusively crafted for c-store owners seeking to elevate their sales game. We're thrilled to announce that this game-changing initiative is now open for enrollment, offering you the chance to secure up to a $60 placement allowance from Kellanova®.
The convenience store (c-store) industry is rapidly evolving. With the constant introduction of new products and growth of existing categories, store owners have abundant opportunities to stay ahead of the curve and satisfy customers' changing needs.
Kellogg’s announces new products for the C-Store space, available to ship now
CHICAGO (January, 2023): Kellogg Company is excited to announce new additions to its portfolio of C-Store snacks, including all-new RXBAR® A.M and Cinnabon® Jumbo Snax.
Most on-the-go shoppers looking for a quick snack already know what snack brand they want before setting foot in a convenience store. Since their c-store trips average only 3-minutes1, shoppers want those favorites to be easily accessible. When shoppers have a specific craving, generic alternatives simply don't satisfy. By prioritizing space on shelves with the items shoppers really want2 you can attract a wider, more loyal customer base amid clustered competitors.
The Kellogg's® 2023 Rack Placement program is here and brand new for c-store retailers to take advantage of. This exciting opportunity is now available and with it you can earn up to a $45 placement allowance from Kellogg's®.
Consumers’ eating habits are changing and plant-based protein is becoming table stakes. At MorningStar Farms, we have spent over 40 years crafting uncompromisingly delicious plant-based takes on America’s favorite foods. Designed for back of house performance, our products make it easy to ass craveable, inspired plant-based dishes to your menu.
