Plant-based dining is a trend that continues to grow.
Plant-based dining is a trend that continues to grow. While 45 million consumers enjoy plant-based proteins regularly1, the fact is that 89% of them are not vegetarian or vegan. There has been a recent surge of up to 90%2 of consumers choosing plant-based alternatives.3 With 94% of Americans willing to eat more plant-based foods4, this trend is expected to continue with nearly 9 out of 10 consumers expected to retain interest in plant-based proteins.5