Wonderful® Pistachios has helped propel pistachios to become the biggest and fastest-growing snack nut category in terms of annual retail revenue followed by cashews, mixed nuts, peanuts, and almonds, according to recent Information Resources, Inc. (IRI) 52-week data. The IRI data indicates pistachios experienced a +14% change from the previous year with Wonderful Pistachios alone contributing 96% of that pistachio revenue growth.1
In addition to its significant contributions to the overall pistachios snack nut category, Wonderful Pistachios No Shells flavors generated 85% of total flavored snack nuts category growth (+9%) this past year.2 After their initial launch with Roasted & Salted and Lightly Salted, and then subsequent flavor unveilings of Honey Roasted and Chili Roasted in 2019 and Sea Salt & Vinegar and BBQ in March of 2021, Wonderful Pistachios has seen record weekly growth, further solidifying consumer demand for healthy and high-quality snacks. The Sea Salt & Vinegar flavored No Shells has won numerous industry awards, confirming that consumers are looking for flavorful varieties.
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1.IRI MULOC 52 weeks ending 9/19/2021, Total snack nut revenue sales